Jasper AI Review 2023: Is It Better Than ChatGPT?

Jasper AI is one of the best AI writers and has undeniably emerged as the leading name in AI writing tools. In a brief span of two years, what initially began as a medium for ad creation and testing has swiftly transformed into a remarkable AI writing powerhouse.

Ever since its inception as Conversion.ai, I have been an avid user of Jasper, and it’s truly captivating to witness its remarkable evolution. While I won’t delve into the quality of its output, as it operates on comparable models to its competitors, my emphasis lies in highlighting its functionality and features that enhance marketers’ proficiency in their roles.

How does Jasper AI work?

Jasper utilizes custom, proprietary AI language models alongside third-party models such as Cohere, OpenAI, and Anthropic. By amalgamating data from these models with your brand information and recent search data, it generates high-quality outputs tailored to your specific use case. This optimization improves clarity, structure, readability, and eloquence while preserving the original meaning.

If you’re intrigued by the inner workings of those models, feel free to explore Zapier’s insightful articles on natural language processing and the mechanics behind ChatGPT. However, for the time being, let’s focus on understanding how the app functions. Jasper operates in two main modes: you can either begin with a pre-designed template or commence with a blank document.

Jasper AI Features

• Text and image AI generation
• Integration with Grammarly and other Chrome extensions
• Revision history
• Auto-save
• Document sharing
• Multi-user login
• Plagiarism checker
• Brand voice customization

At Jasper AI, make sure to explore the “Explain it to Me Like a 5th Grader” option. As the name implies, this feature lets you select and simplify jargon-heavy text, making it understandable to a fifth grader. Simplify complex ideas effortlessly!

This is particularly helpful when writing about a complicated topic to an audience with limited knowledge. It helps you keep the essence of your sentence while increasing its accessibility.

Who Should Use Jasper AI app:

Jasper AI offers a wide range of applications for various individuals and businesses. Academics and researchers can leverage this powerful tool to delve into linguistic patterns, conceptualize ideas, and conduct NLP experiments. Authors and content producers can overcome writer’s block and generate original ideas with the aid of Jasper AI.

Furthermore, organizations can enhance customer care by utilizing Jasper AI’s responsiveness in addressing client inquiries promptly and accurately, thus elevating overall client satisfaction. Additionally, Jasper AI serves as a valuable resource for those seeking information, academic support, or simply engaging in an enjoyable discussion.

How to use Jasper AI

Here are the steps to use Jasper.ai effectively.

1. Choose a template

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2. Add your inputs to Jasper AI

3. View output.

How reliable is the output?

The efficacy of Jasper.ai varies based on the nature of the content. I have observed its exceptional performance when applied to meticulously documented, tactical, and step-based content. Additionally, it excels in generating compelling marketing copy, such as captivating social media captions and impactful advertisements.

However, if the subject matter is overly specialized, meaning that there is limited existing documentation available, the information provided may be incomplete or potentially incorrect.

What are the pros and cons of the Jasper AI writing tool?

Pros

• Generates in seconds – Witnessing content materialize seemingly out of nothingness is a perpetual marvel when it comes to generative AI. With just a handful of uncomplicated inputs, a whole page of content material becomes readily available for your perusal.
• Sounds natural, well-written, and accurate: Why settle for Gen AI if the output isn’t top-notch? Jasper.ai excels at maintaining a natural tone and matching your requested style, all while delivering flawless results.
• Fleshes out ideas: If you find yourself grappling with writer’s block, Jasper.ai can provide valuable assistance in generating fresh ideas and unique perspectives for your content creation process.
• Affordable – Jasper AI presents an excellent opportunity for small businesses aiming to elevate their content production despite budget constraints. With its cost-effective pricing starting at just $24 per month for 20,000 words, it provides ample resources to empower marketers in their initial stages.
• Jasper AI Support-

Cons

• Lacks personality and voice – AI can’t provide the experience and personalization that a human can add to a piece. While it can mimic tone, the output is often generic.
• Can require heavy editing – This con is only a con depending on what you’re creating and how you want to leverage AI. Some only want to use software like Jasper.ai for a rough first draft, so heavy edits aren’t a bad thing. For others who are looking for a more polished end product, you’ll get this more easily with shorter-form content.
• Struggles with niche topics – Jasper.ai seems to perform best with straightforward content requests. For example, it will likely do better writing a post on deleting your Instagram account than upcoming short-form video trends.
• No fact-checking: Jasper feeds you a compilation of what it finds online. So, if the information’s incorrect, guess what? Your output will be the same.

How much is Jasper AI Pricing?

Jasper.ai offers three pricing tiers:

• Free trial: Jasper AI offers a five-day free trial with 10,000 word credits.
• Starter: $24/month for 10,000 words and 50+ templates. Ideal for individuals and entrepreneurs.
• Boss – Starting at just $49/month, you get 50,000 words and over 50 templates, perfect for marketers and small businesses.
• Business: Custom pricing is available for scaling your content production needs. Perfect for businesses and teams.